Siddhi Tea is a premium tea brand known for its refreshing blends and authentic taste. Their goal was to create an eye-catching packaging design that reflects quality, freshness, and brand identity while appealing to modern consumers.

🎯 Project Objective
To design premium packaging for Siddhi Tea’s Gold and Classic variants, ensuring strong shelf visibility, customer trust, and a distinct brand presence.

💡 Our Approach

• Developed a luxury-inspired black & gold design for the Gold Edition, symbolizing richness and elegance.

• Created a natural and refreshing green design for the Classic Edition, highlighting garden freshness and authenticity.

• Used high-quality imagery (tea cups, steam effects, natural tea fields) to connect with consumers visually.

• Ensured practical and attractive pouch design with brand logo, tagline, and freshness indicators.

• Balanced modern aesthetics with traditional Indian tea culture appeal.

✅ Key Deliverables

• Packaging design for Siddhi Tea Gold (Premium Edition)

• Packaging design for Siddhi Tea Classic (Everyday Blend)

• Print-ready mockups for production and marketing use

📈 Results

• Achieved a premium brand perception with elegant, bold designs.

• Increased consumer attention and shelf appeal.

• Provided flexibility for future product variants under the same brand identity.