Venu’s Kitchen is a 100% vegetarian food brand aiming to bring homely flavors with a modern touch. Their focus is on authenticity, freshness, and a friendly brand identity that resonates with food lovers.

🎯 Project Objective
To design a custom logo that captures the essence of Venu’s Kitchen — homely, trustworthy, and appetizing. The logo needed to reflect both the vegetarian identity and the personal touch of the founder.

💡 Our Approach

• Created a character-based logo featuring the face illustration of the founder, adding warmth and relatability.

• Used green tones to highlight freshness and vegetarian values.

• Added a chef hat element to symbolize professionalism and cooking expertise.

• Designed bold yet friendly typography for approachability.

• Incorporated a 100% Veg badge to emphasize the brand’s commitment.

✅ Key Deliverables

• Primary Logo (with character + chef hat + typography)

• Simplified versions for packaging, social media & branding

• Scalable design for use across digital and print materials

• Favicon/Icon version

📈 Results

• A memorable and unique brand identity that immediately connects with the audience

• Strong brand recall due to the personalized, character-based logo

• Consistent visual identity for packaging, marketing, and online platforms